‘Open Your World’ and get ready to take the ultimate journey, on a cruise ship. And Heineken makes that happen with a new film that serves up the trip in style.
The ‘Legendary Cruise Party’,kicks off Heineken’s latest brand campaign. While taking a cruise on a luxury liner, the film’s hero is a Heineken bottle cap that plays roulette, charms its way past through a martini bar, skips on the surface of a swimming pool, enters the ships ballroom with red carpet treatment, before playing a couple keys on a piano and finally cracking open a luxurious custom-made looking Faberge egg with a refreshing bottle of Heineken waiting inside.The Asteroids Galaxy Tour; the Danish band’s latest single, The Golden Age, provides the sizzling backing track to the film.
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